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Participatory Appraisal of Competitive Advantage (PACA ®)
Proposed Main Users / Purpose of the Tool:
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Local Economic Development Projects and Activists,
Chambers, Economic Development Institutions,
Donors, Municipalities, Entrepreneurs
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Therefore, a successful local economic development initiative
relies to a substantial extent on voluntary work – businesspeople,
government staff, and representatives of associations and organizations
spending time in meetings and doing work which often is unpaid
following a shared vision. Any local economic development initiative is
therefore in need of visible, tangible results, and preferably quick
results. Quick and tangible results motivate local actors to continue
dedicating their time and other resources.
PACA is a methodology to prepare an action-oriented diagnostic of the
local economy. It launches a local economic development initiative. It
is a tool to assess and refocus ongoing local economic development
activities.
It is a methodology to motivate local stakeholders to take an active
role in an LED initiative. PACA projects are based on a business- and
opportunity-driven concept of Local Economic Development.
The aim of PACA is to identify economic potentials and challenges and
elaborate a clear idea of the capacity, motivation, and cooperative
spirit of all key actors involved. This stimulates an organic LED
process that stimulates the local economy:
- by creating a business-friendly environment,
- by improving the quality of the location for firms,
- by stimulating the upgrade in companies through inter-firm
- learning,
- through support in fields like training, management,
- technology,
- by refocusing and strengthening supporting institutions
- by stimulation of closer interaction between companies and
- supporting institutions.
As a result, new companies are attracted, entrepreneurship is
stimulated. PACA is driven by opportunities, looking at shortterm
results, maximising the efficiency in the use of time, addressing
market failure, stimulating business networking, addressing
fragmentation of institutions and actors in a projectand
opportunity-driven way.
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